Press Release

Level up your golf game with vibrant new Approach S44 and S50 smartwatches from Garmin

January 22, 2025

New golf watches boast lightweight design, bright colourful displays, performance features and seamless connectivity to new Approach CT1 club trackers

Garmin Australasia today announced the Approach S44 and Approach S50 – two new additions to its popular golf smartwatch lineup that feature a slim, lightweight build and essential tools for golfers looking to improve their game. Equipped with crisp, 1.2-inch colour AMOLED displays, the new smartwatches include preloaded maps of more than 43,000 golf courses and key golf features like hazard view and distance to the front, middle and back of the green to help players lower their score. Both smartwatches deliver up to 15 hours of battery life in GPS mode – so players can stay on the course longer.

“We’re thrilled to expand our golf lineup with the Approach S44 and S50, two exceptional smartwatches designed for golfers who want invaluable information to help improve their game from the tee box to the green. Not only will you have features to help you perform your best on the course, but the sophisticated design will help you look like a champion off the course as well.”  –Dan Bartel, Garmin Vice President of Global Consumer Sales

Approach S44

Designed for golfers who want the essential information from the tee box to the green, the Approach S44 can help plan their next shot. Players can understand how to navigate bunkers, water hazards and layups with hazard view and receive help deciding which club to use with distance readings to the front, middle and back of the green. Plus, users can leave their phone in the cart and receive smart notifications on their wrist, including emails, texts and alerts when paired to an Apple® or an Android™ smartphone.

Approach S50

Building upon the Approach S44, the Approach S50 provides essential golf features while also adding PlaysLike distance. It also includes a heart rate sensor which offers a full suite of health, wellness and fitness features to help golfers improve on and off the course.

In addition to the extensive health and wellness features, the Approach S50 includes a ComfortFit Nylon strap, allowing golfers to wear their watch comfortably all day long. Users can also receive smart notifications, breeze through checkout lines with Garmin Pay and listen to music or podcasts on the go with Spotify, Amazon Music or Deezer3 – all from their wrist.

Enhanced game tracking

Record every stroke on the Approach S44 and S50 smartwatches with the all-new ApproachCT1 tracking tags4. Lightweight and secure, the tags attach to the club’s grip and collect data from each club in the bag – from driver to putter – recording shot locations, distances and club type. Before each shot, players just tap the tag to their watch to record stats on their wrist.

While on the course, golfers can use the Approach CT1 tags to see how far they typically hit each club and view stats for accuracy to the fairway or green. After a round, players can use the Garmin Golf app to see strokes gained analysis for each part of their game and follow trends to know where improvement is needed.

Come together

Both new golf smartwatches can seamlessly connect to other devices in the Garmin golf lineup to enhance play on the course.

Available now, the Approach S44 smartwatch has a recommended retail price of $549.00, while the Approach S50 has a recommended retail price of $729.00. The Approach CT1 has a recommended retail price of $179.00 for a set of 16 sensors. To learn more, visit garmin.com/golf.

Engineered on the inside for life on the outside, Garmin outdoor recreation products have revolutionised life for adventurers, athletes, and outdoor enthusiasts everywhere. Committed to developing products that enhance experiences and enrich lives, Garmin believes every day is an opportunity to innovate and a chance to beat yesterday. Visit the Garmin Newsroom, email our media team, connect with @garminau on social, or follow our blog.

1Data presented is intended to be a close estimation of metrics tracked.

2Activity tracking accuracy

3May require a subscription.

4Sold separately

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About Garmin: Garmin Ltd. (NYSE: GRMN) is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. Garmin and Approach are registered trademarks and Garmin Pay, Body Battery, Garmin Golf are trademarks of Garmin Ltd. or its subsidiaries. Wi-Fi is a registered trademark of the Wi-Fi Alliance. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. All rights reserved. SPOTIFY and the Spotify logo are among the registered trademarks of Spotify AB.

Apple is a trademark of Apple Inc., registered in the U.S. and other countries. Android is a trademark of Google LLC. 

Notice on Forward-Looking Statements:

This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 30, 2023, filed by Garmin with the Securities and Exchange Commission (Commission file number 0001-411180). A copy of such Form 10-K is available at https://www.garmin.com/en-AU/investors/. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

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