Garmin gets Ellie on the trail to get more women running
Garmin, the global leader in satellite navigation, has enlisted the help TV personality and presenter, Ellie Harrison to help get more women into running and fitness.
The company has set her a series of challenges culminating in her very first half marathon at Brighton in February 2013.
Ellie explains: “I’m like any other working mum, when I’m filming the kids are looked after, but outside that I’m making sure they are fed, bathed and occupied. This leaves me with very little time to myself and it’s always easier to find an excuse not to get out exercising and keeping fit.
To show how everyone can fit running and exercise in their life, Ellie and Garmin are recruiting three training partners to accompany her on this exciting adventure. Garmin will give full technical support, including the latest technology and training plans, and develop a program to show that you can get fit, even with a hectic schedule and busy life.
Ellie added, “I’ve challenged myself to get fit and, thanks to Garmin, I’ll be able to make the most of the little time I have. It’s going to be tough, which is why having some partners to train with will help, as we can encourage each other and track our progress. Thanks to the technology they can be anywhere in the UK as we’ll be developing ‘virtual’ training programs online, although sadly the running bit is as real as it gets!”
To help Ellie and her training partners, she’ll be using the brand new Forerunner 10 (SRP £99.99). This lightweight and stylish watch uses the very latest GPS technology to show distance, calories, speed, pace and a host of other stats that can all be recorded on Garmin Connect. Garmin Connect is the free training website that allows individuals to record and share their runs, meaning Ellie will be able to share her progress with her training partners and anyone else who wants to take up some of her challenges.
To find out more about the Garmin ‘Get fit with Ellie’ challenge or to be in with a chance to be one of the three training buddies with Ellie follow her on Twitter (@challenge_ellie) and login and apply on Garmin’s UK Facebook page: http://goo.gl/aQAfP
About Garmin International Inc:
Garmin International Inc. is a subsidiary of Garmin Ltd. (Nasdaq: GRMN), the global leader in satellite navigation. Since 1989, this group of companies has designed, manufactured, marketed and sold navigation, communication and information devices and applications – most of which are enabled by GPS technology. Garmin’s products serve automotive, mobile, wireless, outdoor recreation, marine, aviation, and OEM applications. Garmin Ltd. is incorporated in Switzerland, and its principal subsidiaries are located in the United States, Taiwan and the United Kingdom. For more information, visit Garmin at http://garmin.blogs.com/ukpr/or contact the Public Relations on +44 (0)23 8052 4000. Garmin is a registered trademark and Garmin Connect is a trademark of Garmin Ltd. or its subsidiaries.
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Notice on Forward-Looking Statements:
This release includes forward-looking statements regarding Garmin Ltd. and its business. Such statements are based on management’s current expectations. The forward-looking events and circumstances discussed in this release may not occur and actual results could differ materially as a result of known and unknown risk factors and uncertainties affecting Garmin, including, but not limited to, the risk factors listed in the Annual Report on Form 10-K for the year ended December 31, 2011, filed by Garmin with the Securities and Exchange Commission (Commission file number 0-31983). A copy of such Form 10-K is available atwww.garmin.com/aboutGarmin/invRelations/finReports.html. No forward-looking statement can be guaranteed. Forward-looking statements speak only as of the date on which they are made and Garmin undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.
